Wednesday 19 September 2012

"The Article"

"The Article" 

What "streetwear" actually means is something i will delve into another time.  But at this moment in time i'll use the wikipedia definition of "Street wear is a distinctive style of fashion not to be confused with hip hop fashion. Its roots are in skateboarding and the "skatewear" of the 1980s. It was later adopted as an urban fashion in Japan before growing to an international business. An important element to the style is vintage or vintage-style sneakers.".
    Close enough.
    Whilst doing some research by reading the book "streetwear" by Steven Vogel (i reccomend reading as i will reference it alot) I noticed Matt Irving (Delphi) talking about the 'Weaknesses' of streetwear and stating "As popularity grows more and more people want to get involved and everybody copies each other until it becomes a homogenous cesspool." To be frank i could not put it better myself and if you had not already realised that is the inspiration for the name and background of this blog. "generic" is that really what people should should be buying into because if it is aren't we all just paying money for slightly better quality H&M tees?
     Another one of my main topics of discussion will be the ever tested fine line between streetwear, sportswear and skatewear. And how current companies and brands are exploiting this paper thin barrier.


-Josh.

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